Attorneys have many different options for promoting themselves, connecting with potential clients, and demonstrating their achievements and experience. Press releases can play a significant role in a law firm’s overall marketing strategy by helping get the word out about significant achievements, awards, or changes that affect a firm and its clients. Attorneys who have been recognized with the Elite Lawyer award can receive customized press releases to announce this achievement, and press releases can be used in a variety of other ways to promote a law firm and its attorneys.

Benefits of Press Releases

Law firms can use press releases for a variety of purposes, including announcing that their attorneys have received awards, letting people know about significant victories they have achieved for their clients, or informing people of changes at a firm, such as lawyers joining the practice or becoming partners. Press releases can provide multiple advantages, including:

• Increased visibility - Press releases may be picked up by multiple news organizations, newspapers, or websites. When a single press release appears in a large number of outlets, many people will learn about a firm, and they will likely have a positive impression of its attorneys. A story in a major news outlet will increase a firm’s credibility, encouraging potential clients to contact the firm when they need legal services.

• Increased website traffic - Since outlets that pick up press releases may link back to a firm’s website, people who read a story may visit the site to learn more about the firm and its services, learn about the legal issues its attorneys can address, and determine whether they want to contact the firm for legal help. 

• Search engine optimization (SEO) - News websites are often considered to be authoritative sources of information, and links from these sites to a firm’s website can make a site more likely to show up in online search results. Press releases are a great way to build these types of links and improve a law firm’s SEO.

• Sharing on social media - In addition to sending out a press release and having it picked up by news outlets, a firm can promote this story on various social channels. A press release can be posted on social media accounts for a firm and its attorneys, and it can also be shared in online communities that include the firm’s target audience. It may then be shared by others, further increasing visibility and letting more people know about the legal services that the firm can provide.

Get Your Elite Lawyer Press Release

Attorneys who are included in the Elite Lawyer directory can set up a profile plan that will provide them with a press release announcing their award and encouraging potential clients to contact them. If you are interested in becoming an Elite Lawyer, or if you want to know more about the benefits of being listed in our directory, contact us today.

Sources:

https://saleslovesmarketing.co/blog/advantages-of-a-press-release/

https://www.cision.com/2021/09/5-reasons-the-press-release-still-matters/

https://www.ovclawyermarketing.com/online-lawyer-marketing-services/search-engine-optimization-for-lawyers/enhanced-seo/press-releases

When a company creates a website for their business, they often are most concerned about the accuracy of the included information and if the design reflects their brand. It may not seem important to consider if the site is easily accessible to a person with disabilities. However, websites that do not feature certain accommodations may face harsh penalties, and the business may be deemed discriminatory. 

What is ADA Compliance?

In 1990, the federal Americans with Disabilities Act was passed to eliminate discrimination against individuals with disabilities. This act requires businesses to accommodate customers who may require wheelchair ramps and Braille. As the digital landscape continues to expand for businesses, this act has started to become increasingly relevant for websites.

The ADA was originally enacted to allow those with disabilities equal opportunity and protect them from discrimination. With nearly limitless opportunities across the internet, web content that is not equally accessible may be seen as discriminatory. The ADA has started to protect individuals who access business websites via a screen reader, voice navigation, or other assistive devices.

Knowing when a business is required to comply with the act and what is expected of those businesses can help to protect against lawsuits and accommodate the disabled individuals in their community.

Is ADA Compliance Required?

There is still a lot of grey area regarding how the ADA will affect websites. However, there are certain businesses that are increasingly required to uphold certain standards, including:

• Title I Businesses: These businesses employ a minimum of 15 full-time employees and operate for at least 20 weeks per year.

• Title III Businesses: These businesses are categorized as “public accommodation”, including hotels, public transportation, and banks.

If a company has a brick-and-mortar location, it is also more likely that the business’s website will be covered by ADA. However, it is still important for companies with no physical location to make their sites as accommodating as possible.

When a company fails to ensure that its website is ADA-compliant, the company may face backlash in the form of financial liabilities, lawsuits, and damage to a business’s reputation. While there are no set guidelines and the rules remain unclear, several companies follow the Web Content Accessibility Guidelines which provide a reference point for businesses who want to enhance the accessibility of their website. Creating a consistent, organized layout with text transcripts for video and audio content is a great place to start. 

Contact Elite Lawyer Today

Ensuring that your law firm’s site is ADA-compliant not only prevents lawsuits, but it also prevents lost sale opportunities and has significant search engine optimization value.

With questions about law firm websites or online marketing services, contact our team at Elite Lawyer today by calling [[phone]].

To learn more about becoming an Elite Lawyer, visit https://www.elitelawyer.com/. 

Sources:

https://www.audioeye.com/post/does-my-website-have-to-be-ada-compliant

Elite Lawyer is pleased to announce that, for the Spring 2022 semester, our scholarship team has selected a student who shares our passion for community. The Elite Lawyer Scholarship Team has selected Ms. Abigail Reeves as our newest award recipient. Abigail’s essay was well organized and professionally written. It also demonstrated her immense desire to help others and make a difference.

About the Elite Lawyer Scholarship 

Each semester, Elite Lawyer offers a $1,000 scholarship to students attending college or university in the United States. We are honored to offer this opportunity to students who are motivated to bring positive change to their community. 

Elite Lawyer understands and appreciates the educational and financial responsibilities associated with pursuing higher education and hopes to ease the financial burden of school through this scholarship. Our scholarship is now open to applicants for the Fall 2022 semester, and we encourage all students who are committed to making an impact to apply. 

About the Spring 2022 Award Winner

Abigail Reeves has always been an avid reader. When she was younger, Abigail spent countless hours browsing novels at her school library. Abigail soon learned that not all children have that same opportunity. What she once thought was the norm for all children, was actually a great privilege. Since this realization, she has sought to bring this privilege of accessible books to children and families in her area who may not be as fortunate. 

A creative writing major at Arizona State University, Abigail’s appreciation for learning and reading inspired her to form a library through the organization, A New Leaf. This mission allows Abigail the opportunity to help her community by providing access to more reading materials for both families of abuse and those living homeless. 

Abigail’s aspirations to serve her community and bring the gift of reading to children in her area is not limited to this sole project. She appreciates the joys and advantages books give to children and adults alike and hopes to help in any way she can.

After graduating, Abigail intends to either enter the workforce or continue her education pursuing a Master of Fine Arts and focusing on creative writing.

Contact Elite Lawyer Today

Elite Lawyer is proud to provide this opportunity to inspirational students like Abigail. With the Elite Lawyer Scholarship, we support community-oriented student leaders.

Elite Lawyer recognizes attorneys across the United States who have demonstrated their dedication to the legal community and their clients. The attorney directory also serves as a rating system, awarding the attorneys who continue to provide outstanding services.

To learn more about this scholarship, please visit https://www.elitelawyer.com/elite-lawyer-scholarship.

To learn more about becoming an Elite Lawyer, visit https://www.elitelawyer.com/. 

Injuries affecting the brain are one of the most common health issues that affect people in the United States. Every year, more than 200,000 people are hospitalized because of brain injuries, and on average, more than 150 people die every day from these types of injuries. A traumatic brain injury (TBI) can affect a person in many ways. By understanding the potential ramifications of a TBI, a victim can not only address the harm they have already suffered, but they can determine how they and their family may be affected in the future. This will allow them to take legal action to recover compensation from the person or parties who were responsible for their injuries.

Since TBIs can sometimes be “invisible” injuries with no obvious external symptoms, and the effects of a brain injury may not appear for multiple days, weeks, or months, victims may sometimes struggle to determine how to address these issues. Fortunately, with the help of a Corpus Christi personal injury attorney, a person can determine the best ways to respond to these types of injuries, demonstrate that someone else was responsible, and pursue financial compensation for their damages.

Causes of Traumatic Brain Injuries

A TBI is caused by traumatic events that inflict damage on the brain. These injuries will generally occur when a person suffers a blow to the head, although the brain may also be damaged in other ways, such as force placed upon the body that causes brain tissue to be compressed. Some of the most common causes of traumatic brain injuries include:

• Motor vehicle collisions, including car accidents, truck wrecks, motorcycle crashes, and pedestrian accidents
• Slip and fall accidents
• Assaults or domestic violence
• Gunshot wounds
• Workplace accidents, including injuries at construction sites or oil fields
• Sports injuries
• Proximity to explosions, including during military service

Short-Term TBI Symptoms

The symptoms a person may experience in the immediate aftermath of a TBI will often depend on the severity of their injuries. In cases involving mild traumatic brain injuries, a person may briefly lose consciousness, and they may suffer from headaches, dizziness, nausea, and fatigue. Additional symptoms may appear in the days and weeks following an injury, including blurred vision, ringing in the ears, sensitivity to certain types of sensory input (especially loud noises or bright lights), memory loss, confusion, mood swings, and sleep disorders (including either problems sleeping or needing to sleep more than usual).

The symptoms of moderate or severe brain injuries will usually be more serious, and a person will often experience these issues within a few hours or a couple days after being injured. These symptoms may include extended loss of consciousness, persistent nausea or repeated vomiting, severe headaches that get worse over time, dilated pupils, difficulty waking up from sleep, numbness or weakness in the extremities, severe confusion, slurred speech, extreme agitation or other unusual behaviors, and convulsions or seizures.

People who experience any of the above symptoms after suffering a blow to the head or being involved in a situation that may have led to a brain injury should receive immediate medical treatment. For mild TBIs, rest may be prescribed, and pain relievers may be used to help alleviate symptoms, and a person may be able to gradually return to their previous activities. In cases involving moderate or severe TBI, additional treatment may be needed to address issues related to blood pressure and ensure that a person is receiving enough oxygen to the brain. If necessary, surgery may need to be performed to repair skull fractures, drain excess fluid, remove damaged brain tissue, or address blood clots. Ongoing treatment will likely be needed to reduce the risks of additional harm and help a person regain function following an injury.

Long-Term Effects and Complications of Brain Injuries

While mild traumatic brain injuries may not have serious long-term effects, moderate or severe TBIs may have a variety of serious, long-lasting complications. These may include:

• Physical issues such as chronic headaches, poor balance and coordination, difficulty swallowing, vertigo and other forms of dizziness, muscle weakness, tremors in different parts of the body, and extreme fatigue.
• Sensory issues such as changes in the ability to taste or smell, double vision, hearing loss, or loss of sensation in different body parts.
• Cognitive issues that affect a person’s ability to focus on activities and complete tasks while at work or in their daily lives. These issues may include memory loss, confusion, problems maintaining attention or concentrating on tasks, and difficulties with organization, planning, problem-solving, making decisions, or focusing on more than one thing at a time.
• Speech and language issues, including difficulty understanding people’s speech, inability to read and write properly, and problems forming words or sentences. A person may also struggle to follow conversations, interpret body language or non-verbal cues, or otherwise interact appropriately with others.
• Emotional issues, including mood disorders such as anxiety, depression, irritability, and difficulties regulating emotions properly. A person may also experience behavioral or personality changes, as well as a lack of judgment or self-control and problems forming or maintaining relationships with others.
• Traumatic epilepsy, which may cause a person to be at risk of seizures for years after an injury occurred.

Treatment for long-term complications of brain injuries may include the use of drugs such as antidepressants, anticonvulsants, anticoagulants to prevent blood clots, and muscle relaxers to address spasms or other physical issues. Ongoing rehabilitative therapy may also be needed, including physical therapy to address issues related to coordination, speech therapy, psychotherapy to address mood disorders, and cognitive therapy to address issues related to memory, concentration, and sensory perception.

Legal Help With Issues Related to Traumatic Brain Injuries

Because brain injuries can be so severe, and their effects can last for years, a victim will want to take steps to ensure that they will be able to receive the proper treatment and be repaid for any losses they have experienced. A Nueces County brain injury lawyer can help determine who was responsible, and they can work with victims to pursue compensation that will allow them to make a full recovery.

About the Blogger:

William R. Edwards III: Elite Lawyer William R. Edwards III (Billy) is an experienced personal injury attorney and a partner at The Edwards Firm in Corpus Christi, Texas. Billy is Board-Certified in Personal Injury Trial Law by the Texas Board of Legal Specialization.

Website: https://www.edwardsfirm.com/

Today, it seems like there are limitless ways to utilize the internet to market your business. Google has become a major doorway into consumers finding a business that best suits their needs. However, some of Google’s features continue to be underutilized, including the features available within a Google Listing -- a tool specifically for businesses. Taking full advantage of your firm’s Google Listing can highlight your distinct firm for local clients.

Last month, we discussed how your Elite Lawyer video can provide your firm significant value in regard to search engine optimization. Today, let’s take a closer look at how your video, along with other Elite Lawyer content, can help to enhance your business listing on Google. 

Adding Elite Lawyer Video, Badge, and Other Content to Your Google Listing

As we discussed in last month’s blog, today’s online customers are increasingly drawn to video content. Google is taking advantage of this change and allowing companies to add videos to their business listing. Businesses who add videos to their Google Listing gain a new manner of engagement with their consumers and have the potential to increase overall conversion rates. 

Adding a video that showcases your brand, hard work, and services to a listing can also greatly help a business stand out among its competitors who may have limited or poorly executed content to share. While videos will not necessarily act as direct advertisements to potential clients, clients will be more likely to visit your website or call the direct number listed. 

Images, such as your Elite Lawyer badge, can also have this same beneficial effect on your Google Listing. Your badge, which may be used as an image, can supplement your Google Listing with a new level of trust and credibility. It will also act as a first impression for potential consumers, showcasing your high-quality legal services in the listing. It should be noted that any and all images included in a Google Listing should be high-resolution and professional. 

Contact Elite Lawyer Today

High-quality content acts as an outstanding first impression for potential clients in your area searching for your firm’s services. Your Elite Lawyer badge and video can help consumers make decisions while searching for a firm that is the right fit for them. To learn more about how Elite Lawyer can help you to enhance your Google Listing and other marketing efforts, contact our team today by calling 833-403-5483. 

Sources:

https://searchengineland.com/rise-video-8-tips-boost-sites-seo-227498

http://blog.staylisted.com/7-reasons-to-upload-videos-to-google-my-business